Fri. 19th July 2019 the Club PANERAI, represented by the founders Piero Lapiana and Marco Mancini, as well as by the Event Manager Rita Gallo, along with 41 other members of the Club, was invited to the official inauguration of the new museum on the first floor of the (renewed) Boutique Panerai in Florence, located in Piazza San Giovanni 14/R, in the presence, among others, of Ms. Maria Teresa Abetti, widow of Giuseppe Panerai, Jean-Marc Pontroue'-Ceo PANERAI, Carlo Ceppi-Director Sales Panerai Italy, Alvaro Maggini-Panerai Creative Director, Patrizia Mazzoni-Panerai Florence Boutique Director and Ugo Pancani-Richemont Consultant and FHH Professor.
The new Museum, located on the first floor and with free admission, which consists of a reproduction of Giuseppe Panerai's Studio with some objects belonging to him at the time, also houses some Radiomir-Luminor and Mare Nostrum models produced from the end of the '30s to the 60s, the -Vintage-, as well as compasses, depth gauges and torches, the -Triptic/Trittico-, together with other Panerai tools of the time such as, i. e., the cutter clamps and the portable electrosignaller.
Also on display in the Boutique are the latest innovations in the 2019 collection such as the four Radiomir -Green Military Edition/Edizione Verde Militare- (Pam 995-997-998 and 999), the Radiomir 3 Days 47mm -California- with the brown gradient dial (Pam 931), the Radiomir 8 Days 45mm with the written 8 Days Patented on the dial (Pam 992) and the Luminor 1950 3 Days 47mm -Firenze- (Pam 972), issued in 99 units at euro 28,000.00 available only care of the Boutique of Florence and whose work is inspired by the Duomo of Florence.
The pics of the event are available also on Facebook (Club Panerai) and on Instagram (club.panerai)
The official e-invite of the event (.mp4 - Click here)